The statistics are out! Approximately 85% of women are wearing the wrong size bra! That's a lot of women who are uncomfortable, who are getting no support whatsoever from their bra and who are denying themselves the opportunity to look truly fantastic in their outerwear.

A bra is not 'just a bra'. A bra should support, lift and shape your body. It should help elongate your torso and should give you the appearance of looking trimmer. It should also be the foundation for your fashion. As well as controlling the 'vertical movement' (studies done by The Australian Institute of Sport have concluded that breasts can rise and fall anywhere between 8 and 18 centimetres during sport, depending on their size), there are many other reasons you must be regularly fitted for this very important piece of clothing. Here are 10 reasons why you need to call a professional bra fitter: -